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FEATURED DOWNLOAD

Seven Ways To Make Your Marketing Messages More Persuasive

This report will reveal how to:

✓ Increase the ROI of your marketing efforts.

✓ Improve relations with clients and prospects.

✓ Add authority to your marketing messages.

 

 

 

 

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"5in25" MARKETING LESSONS

Quick online sessions designed to help you master new strategies, tactics and skills to take your campaigns to the next level.  Five powerful marketing ideas delivered in just 25 minutes. Topics will include…

  • List-Building
  • Campaign-Automation and Auto-Responders
  • Combining Email Marketing with Social Media
  • Copy-Writing and Persuasion
  • Improving Delivery Rates
  • Advanced MarketVolt Features and Functionality
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MORE DOWNLOADS 

7 KEYS FOR SUCCESSFULLY COMBINING DIRECT POSTAL MAIL AND EMAIL

This report will reveal how to:

✓ Improve your mailing lists.

✓ Personalize your marketing messages.

✓ Generally acquire and convert more leads.

11 ESSENTIAL WEB SITE ELEMENTS

This report will reveal how to:

✓ Improve the navigability of your website.

✓ Increase traffic to your website.

✓ Generate more leads.

✓ Improve your online brand image.

7 TIPS TO HELP YOU GET MORE REFERRALS

This report will reveal how to:

✓ Generate more leads through referrals.

✓ Lower sales costs.

✓ Improve relations with current clients.

7 WAYS TO MAKE YOUR MARKETING MESSAGES MORE PERSUASIVE 

This report will reveal how to:

✓ Increase the ROI of your marketing efforts.

✓ Improve relations with clients and prospects.

✓ Add authority to your marketing messages

NINE PROVEN LIST BUILDING TECHNIQUES

This report will reveal how to:

✓ Increase the number of prospects who join your list.

✓ Raise the quality of your prospects.

✓ Integrate your email marketing and social media.

TEN SECRETS TO WRITE SUBJECT LINES THAT SELL

This report will reveal how to:

✓ Improve email open rates.

✓ Reduce opt-out and spam complaint rates.

✓ Increase the number of emails forwarded.

✓ Generally improve the return on your email marketing investment.

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Every few weeks, my wife grabs the remote, points it at the television, presses various buttons and then, after failing to achieve the desired outcome, declares, “This thing doesn’t work.” Of course the thing does work, but she was pressing the wrong buttons. Small business marketers are often like my wife — blaming this thing…

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Old-School Marketing Metrics Make Sense for 21st-Century Campaigns

I heard some great marketing advice recently from cold-calling expert John Eyres. Many online marketers might consider telemarketing “old-school” and question what someone like John could teach them. Believe me, we still can learn a lot from old-school marketers, and we still can generate a lot of business using old-school marketing channels like the telephone.…

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Use “Customer Lifetime Value” to Evaluate Marketing Investments

How much are you willing to spend on marketing to acquire a new customer? Most small businesses cannot answer that question easily, but all businesses would be stronger if they could. To answer, you must consider how much value a customer brings to your business over the lifetime of the relationship. Here’s a simple equation…

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New Year’s Resolutions to Help You Market Your Business

A few years ago, I was sitting at my desk in early January, wondering what to write for my monthly newsletter that was due the next day. As I struggled with writer’s block, I thought, “Never again!” I resolved to develop a content plan for that year and never let a lack of planning hinder…

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Personalize Your Emails To Improve Response Rates

If you want to improve email opens, click rates and overall campaign performance, I have one word for you: personalize. According to a 2015 study by Experian Marketing Services, personalized emails – in which the sender merges the recipient’s first name in the subject line – boosted open rates by up to 40 percent. Transaction…

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Technology Can Automate Follow-ups

Trade show follow-up used to be a nightmare for my company’s sales people until we automated the process with technology. Now we re-connect within minutes with the people we meet at our booth. We impress them with our diligence and attention. We sell more as a result. We do it all with less time and…

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